Media no longer encourages the spread of important information. Instead, it limits, filters, and dilutes those ideas that need to be heard most. TV shows require a sound bite, a clip that has no meaning and no direction. Movies are aimed solely at producing big box office numbers, regardless of the message they’re trying to convey. Books are published only when a publisher feels that it’s safe enough and general enough to appeal to the mass market.
At ChangeThis, we’re creating a new medium whose goal is not quick entertainment or easy profits, but rather the spread of the ideas and arguments that will change the way people think.
To do this, we need your help.
Above all else, we need you to have an open mind. Ideas can’t spread when people are so fixated in their ideologies and so conditioned to ignore arguments that might threaten the status quo of their beliefs. You don’t need to believe everything we put out, but you do need to at least consider it.
We also need you not to be afraid. Don’t be afraid to pass a piece on if you believe in it. For this to work, the ideas need to flow from person to person, leaving a wake of changed minds in their wake. Keep the current flowing.
